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Denim Innovations - Wearable Art
In an initiative to promote the emerging fashion design talent in India & take the "Made in India" label to global runways, Denim Club of India in partnership with India Denim stalwarts, design heads, retail majors & academia has taken a lead to start this unique project - DIWA - 'Denim Innovations creating wearable art'.

The primary objective of the DCI "Next Generation Project - DIWA" is to identify, encourage and distinguish young talented designers under 30 years old and is aimed at finding a new generation of designers to defend and enhance the future development of the " Made in India " image through path breaking design innovations with denim so as to term it 'Wearable art'.

Five winners will be chosen at the end of the below selection process to showcase their creations in a fashion show / business show.
Eligibility
Any individual having a creative flair, aged 18 to 25, may enter the contest provided he or she is interested in the design and creation of garments, specifically denim garments.
 
All students pursuing an under-graduate or post-graduate course in fashion, design, textiles, fine-arts, apparel / garment manufacturing, and having a flair and passion for designing are eligible to participate in the competition, as per the rules.
Call for Entries
Denim Club of India invites entries from interested individuals across the country in form of illustrations/ presentations showcasing denim ensembles.

A Jury of designers, consultants & industry experts will screen and consider entered works to evaluate them on the basis of creativity, originality & technical aspects.

Based on the jury evaluation at this first stage, 20 designers would be interviewed and short listed by the jury to proceed to the next stage.
First Collection
The 20 short listed designers would be provided with all the resources fabric, trims, lab support to create their individual collections based on the theme discussed during the interview with the expert panel.

A period of six weeks would be available to create the collection.
Golden 10
At the end of 6 weeks, all the designers would again face a jury & the would select the golden 10 who would continue to the finals stage in the competition.
The Golden 10 would take their concept forward to develop a new collection under the mentorship of designers to be presented at the final gala fashion show.
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