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Trends Watch in Denim Wear Spring Summer '09
Jeans - or Denims - have been here for hundreds of years. Having
fascinated the poor and the rich alike, denim wear has survived fashion trends and technology
changes unlike any other clothing material.
However, it is not possible to not have some thing new and something different happening with denim
apparel. Let us take a look at what has been happening and is forecast to happen - in the world of
Joops! Jeans presented the spring/summer collection at Berlin Fashion
week “Electroma”. The collection for men focuses on the metamorphosis from robot to human. The
slim drainpipe jeans, shirts sporting Asian embroidery and karate belts showed a strong impact of
patent & latex, a partially unconventional look.
The women's collection “Supersonic Geisha” consisted of jeans with oversized blouses,
kimonoesque draped clothes, latex minis and casual tunics.
The Kocca collection - which would be seen at
Who's Next show in
September - seems to follow clear and dynamic moods, there is no room for sadness - “enjoy”
could be the motto of many pieces. Feminine, ironic and strong, the
Kocca woman knows how to play with
romanticism and elegance. It is proposing for Spring-Summer 2009 a kind of new angle on opulent
bourgeois looks for girls.