Denim Club India draws its strength from its large network of business and industrial houses dealing in denim and denim products, DCI's direct connectivity with various educational institutes imparting technology, fashion and design education, and a large number of professionals in the textile and apparel industry, in India and abroad.
Denim Club proudly presents "handloom" denim - an eco-friendly and sustainable - variety of denim, produced using ethical and sustainable material and methods. The Handloom Denim Initiative by Denim Club is a step in the direction of sustainable clothing, which has made available an innovative product line which has all these years lived only in the imagination of fashion designers. At the same time, this initiative by Denim Club is also a small step towards preserving the Indian culture and helping the weavers in keeping alive their traditional skill and craft and ensuring their livelihoods. The handloom denim developed by Denim Club has a very low, almost negligible, carbon foot print.